Trust your food. Partner with your farmer.
Hungry Hollow Cattle Co.
Woodland, CA
Own a quarter or half of a beef, raised for you.
Own your shareHow It Works
Purchase a share of a crop or livestock from a producer that aligns with your values. Your share purchase funds production and gives you a stake in the food being raised.
Follow the production process from start to finish. Fillco provides transparency into the practices, decisions, and people behind your food.
When harvest arrives, Fillco manages storage and fulfillment. You receive your share on your schedule, direct from the source.
Shop the Source
Quail Cache Ranch
Own a share of grass-fed, grass-finished Black Angus, raised on regenerative pasture in Yolo County.
Quail Cache Ranch
Own your share of the olive harvest — cold-pressed, extra virgin, regeneratively grown.
Quail Cache Ranch
Taste our 100% grass-finished and grass-fed, grain-finished beef side by side — 10 lbs of ground, steaks, and roast, with free shipping.
The Problem & The Fix
Today’s food system prioritizes efficiency through scale. Producers, distributors and retailers have become so large that it is impossible to provide customers a connection to the people who grow their food.
Fillco connects customers directly with producers. Once a relationship is established, Fillco handles payments, storage, fulfillment and logistics — making it easy to buy directly from the source.
Terms like “Sustainable,” “Regenerative,” “Free Range,” and “Grass Fed” are often marketing claims that leave customers guessing about what actually happened with their food.
Fillco defines and verifies production practices through producer-to-producer farm visits and encourages customers to visit their producers. Customers can see exactly how food is raised and choose the practices they want to support.
Our food system pays retailers, distributors, brokers and service providers before it pays producers. The result is higher prices for customers and lower prices for producers.
Producers set the price they need to raise food the right way. Fillco adds a transparent markup to a 30% gross margin and passes delivery expenses to customers at cost. Customers know exactly where their money goes.
Food production is becoming increasingly consolidated, leaving customers with fewer choices and forcing many small and mid-sized farms out of business.
Fillco is a marketplace where independent producers and like-minded customers can connect directly. Producers receive fair compensation for their superior practices and customers receive food backed by truth, transparency and choice.
The Movement
A movement. Then a marketing category. Then nothing.
1970
A new generation of farmers and consumers sought an alternative to industrial agriculture. They wanted synthetic-input-free, values driven, real food.
2000
The USDA National Organic Program created a national definition of organic production. For the first time, consumers had a consistent set of rules governing how food could be labeled organic.
Today
Organic established important standards and gave consumers an alternative choice. Organic also showed retailers that customers cared about the processes used to raise their food.
As the industry scaled, organic was commoditized and the connection between customers and producers remained largely unchanged.
In response, hundreds of new labels and claims have emerged—Regenerative, Sustainable, Humane, Local, Family Farm, and many more. Each attempts to communicate production practices, but customers are still left relying on labels, certifications, and marketing claims.
Fillco
Fillco believes technology can create a food system built on direct relationships between producers and customers.
Not another label. Not another certification. A different system.
Customers choose the producers and production practices they want to support. Producers receive fair compensation for delivering them. Every practice is defined, verified, and transparently priced.
Fillco combines direct producer relationships, producer-to-producer verified practices, transparent pricing, farm access, and shared participation in food production.
The result is a food system built on truth, transparency, and choice.
Testimonials
I had stopped eating meat because I lost trust in the meat industry. But owning a quarter of a cow through Fillco changed everything. Knowing exactly how it was raised — and by whom — brought beef back into our freezer.
Sarah B.
Customer
My farm is too small to compete with the industrial food system. With Fillco, I can connect with customers who trust me to raise food — selling a better process without cutting corners or greenwashing the truth.
Thaddeus B.
Producer
We sold the olives on our ten trees for the season. Through Fillco we had 10 liters of oil delivered home and sold the rest wholesale. I’ve never felt more confident about the quality — or happier about my wallet.
Jessica L.
Customer
Explore a marketplace where customers invest in food they believe in and producers are rewarded for superior practices.
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